During the production process, Avid Media Composer editors can move finished media back to eMAM via MEWS. Media is either rewrapped or transcoded and then indexed into the eMAM system for processing. Within the eMAM web interface, users can send review and approval requests, post email and social media marketing links, publish to OTT and streaming platforms, and deliver in any format to broadcast and newsroom systems. This complete end-to-end solution offers a seamless movement of media throughout the entire asset life cycle.
The MEWS-eMAM integration allows stand-alone Avid Media Composers to transfer media in and out of their Avid edit workstations. The workflow supports the transfer of media from eMAM into the local storage of an Avid workstation. The content will be re-wrapped during the transfer into Avid’s MXF Op-Atom wrapper and transcoded if required. Completed sequences can be exported by the editors as an AAF using a ‘Send To...’ command. The export will initiate the export of the material and the production of a ‘flattened’ file of the sequence, which will be re-wrapped and optionally transcoded into the requested format.
In Avid Interplay PAM environments, media can be transferred from eMAM and written to the Avid ISIS/NEXIS. The content will be re-wrapped to MXF Op-Atom and transcoded if required; it is then checked in to Interplay. Content can be transferred from Interplay via an AAF and this will initiate the transfer and the production of the finished flattened file to eMAM. Again, this will be wrapped and transcoded as required.
David Miller, COO of Empress, commented, “We are excited to provide a comprehensive solution with a powerful and trusted technology partner to meet the needs of our customers in Avid and mixed environments.” Chris Steele, Managing Director, Marquis Broadcast, adds, “We are thrilled to be working with Empress to be able to provide a seamless solution to move media through the entire asset life cycle”.
To find out more about Marquis Broadcast’s latest product announcements, please join them at NAB on stand SU6225. eMAM is available from Empress at www.empressmam.com, and visitors to NAB 2018 can see eMAM in action with the Marquis MEWS at booth SL9024, April 9th – 12th at the Las Vegas Convention Center, South Hall.